What MCC Creates
User Generated Content by Models
From skincare tutorials to styling videos, from unboxings to campaigns with a crew: At Models Content Collective (MCC), we empower both our models and our brands. Models are given the space to utilize their experience, creativity, and style, while brands receive content that truly reflects their values and identity. This is what we create with MCC, and we call it Model Generated Content (MGC).
We consciously collaborate with brands that, like us, share a green vision for the future. Brands that no longer wish to harm the world, but rather contribute to a transparent, clean, and sustainable industry. The brands we collaborate with are our friends — whether they are friends in fashion, beauty, tech, lifestyle, food, or hospitality.
MCC is the first collective of models that creates remote content for its clients. Content that goes beyond standard UGC or collabs, because what we create is both credible and professional, but above all always aesthetic – without the polished perfection that creates distance. We choose authenticity over perfection.
Options
Model Generated Content (MGC)
Professional content, filmed and edited by models themselves – fast, efficient and on brand, tailored to your needs and channels.
Formats
- Unboxing
- How to style
- Product demonstration
- Testimonial
- Routine / Flow
- Mix & Match
- Story-driven
- Problem–Solution
Rates
Loose video asset (± 20 seconds) – €300
Use: organic social, newsletter and 1 URL.
Add-ons
- Voice-over: €75
- Fancy edit: €75
- Collab (repost via model): from €150 (based on reach)
- Lingerie fee: €150
- Extra URL (max. 6 months): €100
- Buy-outs for advertising: 1 month: €150, 3 months: €250, 6 months: €350
Friends in Content
For brands that collaborate with us on multiple video assets, we offer a collaboration benefit.
This is intended for longer-term or larger collaborations and makes it possible to produce more efficiently and consistently, while we work together to build a strong and recognizable content line. That’s how we become Friends in Content.
MCC coordinates the entire process: from the right model match and briefing to rates, coordination and delivery.
10–19 MGC videos
5% collaboration benefit — €285 per video
Minimum purchase: 2 videos per model
20–29 MGC videos
10% collaboration benefit — €270 per video
Minimum purchase: 2 videos per model
30+ MGC videos
15% collaboration benefit — €255 per video
Minimum purchase: 3 videos per model
Add-ons are not included in the collaboration benefit.
THE COLLECTIVE PASS
Your backstage pass to MCC
For *€69 per month you get:
- Exclusive invitations to MCC Content Days
- Access to our growing network of international models and other professionals on set
- Option to purchase single assets (without The Collective Pass, only bundles are available)
- Free Creative Consultation (value of €150)
- Membership of The Collective: you become part of our entourage: a community that grants each other opportunities
- With a membership you support our platform and invest in growth. This way we can continue to educate and inspire each other and make better content together
The Collective Pass is for brands that wish to remain flexible, gain direct access to creators of high-end content, and be part of a movement that innovates the industry.
*The membership can be canceled per quarter after 6 months. This provides continuity for our partners and for our models.
Ready to join?
The Collective
Next Content Day: January 17, 2026
Have your brand captured by professional models and creators during our next MCC Content Day. Send in your products and briefing — we take care of the shoot, selection, direction and editing. You will receive powerful, authentic content that is immediately ready for use.
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